Mailchimp vs Brevo

Complete comparison of Mailchimp and Brevo: pricing, features, pros and cons. Which system to choose in 2026?

Mailchimp

EMAIL-MARKETING
4.4

Email marketing and automation platform from Intuit. Market leader with free plan.

Free
28,000 reviews
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Brevo

EMAIL-MARKETING
4.4

Email marketing and CRM (formerly Sendinblue). Omnichannel.

Free
7,800 reviews
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Feature Comparison

FeaturesMailchimpBrevo
CRM
Tasks
Projects
Chat
Video calls
API
Mobile app
Analytics

Mailchimp

Pros

  • Generous free plan
  • Simple email editor
  • Many templates

Cons

  • Expensive as list grows
  • Complex automation
  • Limited segmentation

Brevo

Pros

  • Generous free plan
  • SMS and WhatsApp
  • Affordable pricing

Cons

  • Less powerful than Mailchimp
  • Limited templates
  • Outdated interface

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